Business Foundations Workbook

A workbook to help you articulate the heart, soul and vision of your business.

Business Foundations Workbook

An in depth workbook to guide you through creating the foundational aspects of your business.

Topics covered:

Your Business Vision
What you stand for and the difference you want to make.

Who are your Dream Clients?
Who do you most love to work with and who is your business for?

The Values you share with potential clients
This is where connection lives.

The Voice and Vibe of your Business
The tone of everything you create.

Your Marketing Message
What is it you have to say and how will you say it?

Creating a Moodboard to set the tone
The foundation of your visual story.

Crafting a Visual Story that communicates
Choosing the right colors, fonts and images that will help you look polished, professional, and that lets people know what you’re all about.


79 pages – PDF download

A few times per year, I offer a zoom class where we walk through this workbook over 4 weeks – so you can get coaching and support with what you want to create. Please sign up for my mailing list to get announcements for when the next class begins.


other classes & workshops