Attracting DREAM Clients

6 Branding Mistakes To Avoid As You Build And Create Your Business

Branding mistakes to avoid as you build and create your business.

  Branding can be complicated. I know that you want to set a Fan-TAB-ulous tone that will help your business succeed and grow. But, it is absolutely possible that your branding efforts will go off course – taking you into a land of confusion and unclarty. It happens, to all of us. So… to help keep you…

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Why I think you ABSOLUTELY should put your rates on your website!

Why I think you should put your prices on your website

  Should you put your rates on your website? Absolutely!  Don’t make people work to figure out if they can afford you!! There’s nothing more frustrating to a potential client than to be on someone’s website and think – “Yes! I love this person, I would so love to work with them.” And then they…

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Is Your Opt-In Doing Good Stuff For Your Brand?

How to know when it's time to update your opt-in

What is your newsletter opt-in doing for your brand? For today, I’m not going to talk about all of the ins and outs and why’s and how come’s for having a great opt-in for your website. Bottom line – it’s smart business to build up your mailing list and having an irresistible opt-in is one…

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How To Create A Custom Pinterest Board Cover For Your Brand

How to create custom pinterest board covers

Note:  this post was created in 2016 – so some of the dimensions below might not be current.  I quick google of “pinterest board cover dimensions – year” should do the trick for ya!  😉  How to have your brand stand out on Pinterest On Pinterest, you can’t create a big cover image/graphic to show…

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How To Really Show Off Your Brand On Pinterest

Pinterest is a great way to reinforce and build up your brand. You may or you may not be on Pinterest and if this social media platform holds no interest for you – then just skip over this challenge (and the next few coming the rest of this week). But, if you ARE on pinterest…

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How To Make Sure Instagram Is Really Showcasing Your Brand

How to make sure your instagram in on brand

Time to give your Instagram a refresh! I’ve spent the past 2 days talking about Instagram – coming up with a clear game plan and taking better photos to use on Instagram or elsewhere. Today, the brand challenge prompt is to actually go in and update/spruce up your Insta account so that it feels more consistent with your brand story.…

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How To Find Images For Your Brand (With resources)

This is challenge #6 of the 30 Day Brand Challenge. Be sure to sign up for the challenge to get access to worksheets, videos and other bonus material + get the daily prompts sent straight to your inbox. ★ Finding + Using Images For Your Brand They say a picture’s worth a 1000 words and that…

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Do you know who your dream client is?

This is challenge #2 of the 30 Day Brand Challenge. Be sure to sign up for the challenge to get access to worksheets, videos and other bonus material + get the daily prompts sent straight to your inbox. ★ Today, let’s talk about brand clarity. You may already be crystal clear about your brand – your…

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7 Tricks To Write Better Web Copy

Writing for the web is MUCH different that how we learned how to write in school. It’s much less formal and WAY more conversational. There are some easy things you can do to make sure that what you are putting out there on the digital screen is awesome. It’s time to write better web copy!…

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What Should Be On The Homepage Of Your Website?

Your homepage is the welcome gate for your business. What you put on it matters and there are SO MANY options and ways to do this that it can feel totally overwhelming. Here are some ideas to help you make sure that the homepage of your website is awesome and effective: 1.  Clarity + Get Their Attention…

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